How To Use Social Media For Your Career

We’ve added a new section to our website today, giving hints and tips on using social media, like LinkedIn and Twitter, to further your career.

It’s designed to get you started, and for the first time, we’ve included “screencasts” showing you how to set up a LinkedIn profile and advice on what to include, even if you’re a student with little or no work experience. This includes an example student profile to show you how easy it is to create an effective presence on LinkedIn. You should be able to see basic details if you don’t have an account or are not logged in to LinkedIn, but you’ll need to set up an account to get the full benefit.

The screencasts are videos of a computer desktop, showing you what to click where to set up your profile, plus a helpful audio commentary, with tips on what to add, and what to avoid. There are two clips, each less than 5 minutes long, so they’re ideal if

  • you haven’t taken the plunge yet but want to set up a profile, or
  • you have set one up but want to make it look more professional.

I’m really impressed with these new resources – and even more impressed that my colleague, Helen, managed to create them in the last few days of her pregnancy. I guess it was something to take her mind off waiting, but I think it shows dedication to student careers, above and beyond the call of duty!

One brief point – in Part 2 of her screencast, Helen mentions that you should look at a video on using LinkedIn groups as part of your network. I guess that time just ran out and she didn’t get chance to create this before her more pressing deadline. However, we’ll pick up where she left off, and one of us (OK, probably me 😕 ) will learn how to create screencasts and continue the series – watch this space.

Let me know if you find these useful and what other topics you want us to cover.